What is NIL?
“Name, Image, and Likeness” (NIL) is a student athlete’s “right of publicity.” With NIL opportunities, student athletes are able to enter into marketing and promotional deals to earn money. NIL deal options are incredibly diverse, providing athletes with all kinds of choices on how they build their brand and become entrepreneurs. Examples of NIL deals include:
- Appearing in commercials or advertisements
- Signing autographs
- Allowing an athlete’s name to be printed on jerseys
- Permitting a computer-generated image of an athlete in a video game
NIL FAQs
National Collegiate Athletic Association (NCAA) rules require student athletes to follow their state law or institutional policy if there is no existing state law governing NIL activities. Student athletes receiving NIL compensation are required to disclose all proof of performance of NIL activity to their university’s compliance entity.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
What is NIL?
“Name, Image, and Likeness” (NIL) is a student athlete’s “right of publicity.” With NIL opportunities, student athletes are able to enter into marketing and promotional deals to earn money. NIL deal options are incredibly diverse, providing athletes with all kinds of choices on how they build their brand and become entrepreneurs. Examples of NIL deals include:
- Appearing in commercials or advertisements
- Signing autographs
- Allowing an athlete’s name to be printed on jerseys
- Permitting a computer-generated image of an athlete in a video game
National Collegiate Athletic Association (NCAA) rules require student athletes to follow their state law or institutional policy if there is no existing state law governing NIL activities. Student athletes receiving NIL compensation are required to disclose all proof of performance of NIL activity to their university’s compliance entity.
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.